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My New Way of Reaching Out

Good day, everyone.

If you are reading this email, it means you’ve subscribed to my online journal. Thank you for being one of the 7,000 (and growing) readers to have followed me here.

Most of you come from my Following Atticus Facebook page. It’s been quite a popular place over the last nine years. Alas, Facebook has changed much in that time, and I’m lucky if five percent of you see my posts now. It’s beyond frustrating.

This is my chance to get back to basics. Before social media existed, I wrote the popular “The Adventures of Tom & Atticus” blog. It became the seeds that grew into the New York Times bestseller, “Following Atticus.”

I began the Facebook page on the urging of a kind marketing professional at William Morrow Books as a way to promote our story. It grew beyond my wildest imagination to the point where we had more than 230,000 followers. Alas, most never saw our posts. On a good day, five percent did.

At first, the page was a great connection between author and reader. …